PORTOFOLIO‎ > ‎

TV DRAMA (SINETRON)

"Hello Mister!" is not like any other sinetron in Indonesia. Its funny, exciting and helps viewers learn English.  The series was developed in partnership with OnTrackMedia Indonesia and is based on independent research conducted in 2009 by Chicago University in US about speaking English. Indonesia led the poll in South East Asia of people who wanted to learn English. More than 90% believed that English is an essential ingredient to be successful in life. The majority said they had no access to English classes but really wanted to learn. "Hello Mister!" came about as a direct result of these findings. The sinetron brings English classes to the mass media - offering literally millions the chance to improve, practice or even start to learn English. At the end of each episode is a short English class which allows the viewers to learn the vocabulary alongside the characters.  Vocabulary is then repeated on catchy music videos with colourful graphics putting the words on screen.  The vocabulary is repeated again in subsequent episodes as the characters put into practice what they have learnt in the lessons - often with hilarious results. Sinetron is one of the most popular forms of television in Indonesia and "Hello Mister" is using that popular medium to offer access to English learning.  "Hello Mister" also has such a funny and exciting plot that even if you don't want to learn English, its still a great sinetron to watch. 

Comments